Lytics
Customer data platform with identity resolution, behavioural scoring and audience activation.
- Category
- Marketing Automation
- Type
- Customer data platform
- Interface
- REST API
- Built with
- Connect Any API
- Credentials
- API key
- Docs
- Lytics API docs
02Data
What you can sync.
- User profiles
- Segments
- Content affinities
- Streams
- Jobs
Tie Lytics user profiles to pipeline and revenue in the Warehouse, and let a Mind report which programs move deals.
Need more? Name any other Lytics data the API returns, and the AI adds it to the connector.
03Credentials
Credentials you will need.
- An API key
Lytics uses an API key. You add the credentials once, when the AI asks for them, and it tells you where to create them in Lytics if you need help.
04How it works
How it works in DataMind.
-
Pick Lytics.
Open Lake, pick Lytics in the source picker and name the connection. Connect Any API opens with a ready prompt that points the AI at the Lytics API docs.
-
Answer a few questions.
The AI reads the Lytics documentation, then asks which credentials you will use, which data to sync (for example user profiles and segments), whether you want a one-time load or a recurring sync, and which accounts or filters apply.
-
Your data lands in Lake.
It builds the connector, tests it and shows you sample rows. Then Lytics data loads into your Lake on your schedule, ready for the Warehouse, DataPrism BI and AI Minds.
05Related
