Factors.ai
B2B account identification, journey analytics and attribution platform.
- Category
- Analytics & Attribution
- Type
- Marketing attribution
- Interface
- REST API
- Built with
- Connect Any API
- Credentials
- API key
02Data
What you can sync.
- Accounts
- Journeys
- Attribution
- Web sessions
- Ad performance
Keep your full Factors.ai history in your own Lake and ask an AI Mind what changed, where and why.
Need more? Name any other Factors.ai data the API returns, and the AI adds it to the connector.
03Credentials
Credentials you will need.
- An API key
Factors.ai uses an API key. You add the credentials once, when the AI asks for them, and it tells you where to create them in Factors.ai if you need help.
04How it works
How it works in DataMind.
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Pick Factors.ai.
Open Lake, pick Factors.ai in the source picker and name the connection. Connect Any API opens with a ready prompt that points the AI at the Factors.ai API docs.
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Answer a few questions.
The AI reads the Factors.ai documentation, then asks which credentials you will use, which data to sync (for example accounts and journeys), whether you want a one-time load or a recurring sync, and which accounts or filters apply.
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Your data lands in Lake.
It builds the connector, tests it and shows you sample rows. Then Factors.ai data loads into your Lake on your schedule, ready for the Warehouse, DataPrism BI and AI Minds.
