Adobe Marketo Measure
by Adobe
B2B multi-touch revenue attribution, formerly Bizible, with a queryable data warehouse.
- Category
- Analytics & Attribution
- Type
- Marketing attribution
- Interface
- database interface
- Built with
- Connect Anything
- Credentials
- Vendor credentials
02Data
What you can sync.
- Touchpoints
- Attribution touchpoints
- Opportunities
- Leads
- Cost
Join Adobe Marketo Measure touchpoints with orders, subscriptions and CRM data, so a question about growth gets one answer instead of three dashboards.
Need more? Name any other Adobe Marketo Measure data the API returns, and the AI adds it to the connector.
03Credentials
Credentials you will need.
- Other credentials
Adobe Marketo Measure uses credentials of its own. The AI reads which ones from the Adobe Marketo Measure API docs and asks you for them when the connector needs them.
04How it works
How it works in DataMind.
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Pick Adobe Marketo Measure.
Open Lake, pick Adobe Marketo Measure in the source picker and name the connection. Connect Anything opens with a ready prompt that points the AI at the Adobe Marketo Measure API docs.
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Answer a few questions.
The AI reads the Adobe Marketo Measure documentation, then asks which credentials you will use, which data to sync (for example touchpoints and attribution touchpoints), whether you want a one-time load or a recurring sync, and which accounts or filters apply.
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Your data lands in Lake.
The connector agent writes a Python connector for Adobe Marketo Measure, tests it against the live API and shows you sample rows. Then the data loads into your Lake on your schedule, ready for the Warehouse, DataPrism BI and AI Minds.
