Recast
Bayesian media mix modeling platform with weekly model refreshes and budget planning.
- Category
- Analytics & Attribution
- Type
- Marketing mix modeling
- Interface
- REST API
- Built with
- Connect Any API
- Credentials
- API key
- Docs
- Recast API docs
02Data
What you can sync.
- Channel contributions
- Roi
- Spend
- Forecasts
- Model runs
Join Recast channel contributions with orders, subscriptions and CRM data, so a question about growth gets one answer instead of three dashboards.
Need more? Name any other Recast data the API returns, and the AI adds it to the connector.
03Credentials
Credentials you will need.
- An API key
Recast uses an API key. You add the credentials once, when the AI asks for them, and it tells you where to create them in Recast if you need help.
04How it works
How it works in DataMind.
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Pick Recast.
Open Lake, pick Recast in the source picker and name the connection. Connect Any API opens with a ready prompt that points the AI at the Recast API docs.
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Answer a few questions.
The AI reads the Recast documentation, then asks which credentials you will use, which data to sync (for example channel contributions and roi), whether you want a one-time load or a recurring sync, and which accounts or filters apply.
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Your data lands in Lake.
It builds the connector, tests it and shows you sample rows. Then Recast data loads into your Lake on your schedule, ready for the Warehouse, DataPrism BI and AI Minds.
